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Mission

Top Tier Education For Everyone.
No Exceptions.

We are an Ed Tech start up born out of Cambridge University. Our mission is to build immersive simulations that are accessible to everyone, regardless of their background, age or resources. By harnessing the latest in gaming, AI, and instructional design, we create high impact, easy to play simulations at jaw dropping low prices with zero training overhead.

Group playing game

Transforming Education

Meet our Team

Our team consists of technology, artificial intelligence, gaming and education experts

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Hamza Mudassir,
CEO and Founder

Fellow and Lecturer in Strategy at Cambridge University's Judge Business School. Previously Amazon, Jagex and Adstream.

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Kamal Munir,
Chairman of the Board

Pro Vice Chancellor, Cambridge University. Previously Professor of Strategy and Policy at Cambridge University's Judge Business School.

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Sarah Pervez,
Chief Marketing Officer

MPhil Candidate in Education and Leadership at Cambridge University

Previously LUMS and Pepsi Cola International.

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Shaz Ansari,
Board Member and Advisor

Chair of the Strategy department at the Cambridge Judge Business School. Previously at Rotterdam Business School and UCL

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Amna Khalid
Chief Learning Officer

PhD candidate in Education and Psychology from Cambridge University. Previously at Blue Smile, Neilsen and Gallup.

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Samsurin Welch,
Simulation Architect

Phd in Strategy and Innovation from Cambridge University, Lecturer at Cambridge University's Judge Business School, Partner at Hyve Geo

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As seen on

Cambridge University
Fast Company
The Conversation
Nasdaq
Journal of Management
Game Industry Biz
Ijiwei
Popular Science

Milestones

Our Journey: 
Revolutionizing Education

R&D

Successful Prototyping

June 2022: The company is formed and the first prototype of a basic digital twin is created. Branching decision tree is created for AI competitors

The Electric Car Revolution Development Starts

Nov 2022: Early customer feedback success greenlights the Electric Car Revolution (ECR). Production development starts.

Intelligent performance evaluation through AI

June 2023: Shadow AI, an oversight and evaluating algorithm, is created to accompany that provides detailed debriefs to students on their performance without the need for a trainer

Full Commercial Launch

Jan 2024: 6x Learning tracks and full digital twin of the US automotive industry is released for the Electric Car Revolution sim

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